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NEWS sobu Group AG

July 19, 2017, Cham, Switzerland

sobu Group Ltd. is pleased to announce its collaboration with EL Group international and Evan Luthra who will be joining as shareholder and will also be investing his time to provide technical expertise for advancement of sobu's business intelligence. Evan will be focussing on the rapid multinational expansion plans that sobu has for next 2 years to help in creating the technological strategy and tools for the same. "I am excited to start a new challenge with sobu and look forward to working with the team to further develop their already extensive product and service suite. I am fortunate to be part of such a respected company that prides itself on top notch quality and innovation. My immediate objectives would be to push business analytics and artificial intelligence to automate and optimize business processes at sobu.” said Evan Luthra - founder and CEO of EL group international.


Entrepreneur since age of 15, Evan Luthra is a tech whiz kid and driving force behind success of El group international in the last five years. He has some immediate plans for development of sobu.com which include enhancing the website, user platform and also launching sobu mobile applications on both android and iOS platforms.


Roberto D’Elia founder and CEO of sobu.com commented “Evan’s innovative drive and industry knowledge will be a key addition for our plans for global expansion. We view his appointment as an illustration of our desire to be the leading organization in the industry. Our New innovative business model and increasing demand from our customers and sellers led us to look for collaborating with someone who will fit in with our ideology of innovation and exceptional service. We are confident that Evan will play a leading role in providing and implementing high quality technological solutions for our organization and clients.”


sobu.com is a social media and business network recommendation platform that provides a novel program that returns money to buyers for promoting the seller through social media. A Swiss Post spin-off sobu.com works on principle of buy-share-earn where sobu users can post recommendation of a product bought online through social media and if anyone else uses the recommendation for purchase from same store they get a discount. Original user receives a commission which also reduces the marketing cost for the seller to create a win-win situation for all. The company has 220 partner shops as sellers and 67,000 registered users resulting in about 12 million social views per year which is expected to be doubled by 2018.


For more information visit www.sobu.com

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